September 11, 2022 / In the News

Infinite Blue redefines the future of enterprise resilience

Company unveils new brand, website, and next generation platform to usher in a new era in business continuity and disaster recovery

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AUDUBON, PA – Sept. 11, 2022Infinite Blue, an innovator in total enterprise resilience technology and solutions, today unveiled a new brand and website. Nearly a decade after its founding, Infinite Blue continues to lead the industry with next generation thinking and solutions – qualities that are reflected in the new corporate identity.

“Although business threats are rapidly becoming more complex, severe, and frequent, most business continuity and disaster recovery (BC/DR) programs are stuck in the past,” said Frank Shultz, Infinite Blue Chairman and CEO. “We offer total enterprise resilience solutions that are dynamic, predictive, and intelligent so our clients are ready for this new reality.”

Too many of today’s BC/DR programs are a patchwork of vendors and platforms that have been developed in silos and rely on complex and manual processes. While they may allow organizations to check the box on compliance, they fall far short of enabling them to achieve true enterprise resilience.

Since 2013, Infinite Blue has been helping companies plan, prepare, and test business continuity plans and respond to a wide variety of threats and crises. The company’s award-winning solution, BC in the Cloud, is currently used by hundreds of companies worldwide, including four of the Fortune 10.

Recently, Infinite Blue launched Cenari, the next generation enterprise resilience solution that combines all aspects of BC/DR into a single, seamlessly unified platform. By integrating planning, threat intelligence, mass notification, and incident response, companies gain early and unprecedented clarity over the downstream impact of incidents – allowing them to respond in a more coordinated and effective way. Infinite Blue’s “total enterprise” approach integrates live feeds from business systems and engages all departments in incident planning and response.

“A company cannot respond effectively by guessing about risk and reacting to events,” said Shultz. “Everything about our company, including our new brand, is focused on helping our clients rise above incidents, and predict and plan for tomorrow.”

Learn more about Infinite Blue.


About Infinite Blue
Infinite Blue empowers organizations to rapidly build ready and resilient operations and engage personnel across the enterprise. With 99.99% guaranteed uptime and a team of industry experts, we give leading organizations worldwide, including four of the Fortune 10, clarity and control over business disruptions. Learn more at or follow us on Twitter or LinkedIn.

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